Red Velvet Kicks Off August Comebacks With 'Velvet Summer'
Red Velvet returned with the mini-album 'Velvet Summer' on August 3, opening the K-pop comeback season for the month.
Quick answer
When was Red Velvet's new album released?
Red Velvet made its comeback with the mini-album 'Velvet Summer' on August 3, 2026. Stray Kids, WayV, ENHYPEN, NCT 127, and Taemin followed with successive comebacks throughout August.
Key takeaways
- Red Velvet returned with the mini-album 'Velvet Summer' on August 3, leading off a major month of comebacks.
- Fellow SM artists WayV and NCT 127 followed with comebacks on August 10 and August 24, respectively, meaning three SM groups were active within a single month.
- The album title and concept were tailored to the summer season, earning praise for capturing a distinctly seasonal feel.
Red Velvet kicked off the August comeback season with the release of the mini-album 'Velvet Summer' on August 3, 2026.
Embracing a Summer Concept
The album's title immediately evokes the season. Red Velvet has built its identity around concepts incorporating seasons and colors since its early days, and many see the new album as a continuation of that approach.
Three August Comebacks From SM Artists
Following Red Velvet, fellow SM acts WayV and NCT 127 announced comebacks for August 10 and August 24, respectively, creating a schedule that featured three comebacks by SM groups within a single month.
Analysis
Scheduling several groups from the same agency to return within one month carries the risk of dividing fan resources, including streams and album purchases. On the other hand, it could also concentrate attention on the agency's entire roster over a single season. The strategy's results should become clearer once sales and chart figures are released at the end of August.
Frequently asked questions
- What is the title of Red Velvet's new album?
- The mini-album is titled 'Velvet Summer.'
- Are any other groups from the same agency making comebacks?
- Fellow SM artists WayV and NCT 127 returned on August 10 and August 24, respectively, meaning three SM groups were active within a single month.
Sources
- 2026년 8월 K팝 컴백 라인업: 날짜별 발매시간과 앨범 정리 — 투데이_핫이슈
- 실시간 케이팝 컴백 스케줄 — blip.kr